SERVICES

TOURISM INDUSTRY

• Co-op marketing activities planning, developing and implementing;
• Development and organization of strategic sales missions;
• Relationship development with Destinations and tourism industry stakeholders;
• Newsletters
• Development and distribution of POS materials;
• Destination product development;
• Industry monitoring on trends and opportunities;
• Participation and co-participation in trade shows and roadshows;
• Organization of “getting to know” or fam tours;
• Organization and offer of training and roadshow events;

MEDIA RELATIONS

• Planning, developing, and implementing media relations strategies;
• Proactive strategy in pitch stories;
• Crisis management;
• Stakeholder management;
• Press releases and newsletters;
• Organizing and managing “getting to know” trips;
• Tactical integration with trade and consumer direct tactics;
• Clipping and advertising value equivalency management;
• Identification and project development with influencers;

MEDIA RELATIONS

• Planning, development, and implementation of media plans;
• Analysis of sponsor opportunities and management;
• Social Media content development and management;
• Social Media networks campaigns;
• Brand alignment;
• Content development for all types of media;
• Content marketing projects;
• Advertisement for all medias;
• 25 years experience in consumer co-op marketing activities;

MANAGEMENT

• Budget planning, reconciliation, and financial projects;
• Reports (financial, marketing, ROI, tactical);
• Management of Legal Consulting (Brazilian general laws for the adopted tactics);
• Qualitative market research on consumer behavior;
• Identification of innovative opportunities to all areas;
• Search for opportunities to increase clients budget, brand awareness and conversion through brand connection;